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AARP

AARP

AARP's Disrupt Aging initiative challenges society’s views on age. We showed how age is just a boring number that doesn’t reflect experience.

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AARP isn’t just discounts. We want people to unlock their Real Possibilities, no matter where they are in life.

AARP isn't just a big national organization. They're doing good in communities across the country. Here's a local spot we did for Cincinnati that I directed.


STDs are on the rise among seniors. Even if they think to use condoms, arthritis and other mobility issues might hold them back. So we propose easy-to-open, easy-to-apply condoms designed to make seniors’ lives easier and more fulfilling.

AARP has a strong local presence in every state, hosting social events, outdoor activities, and helping make communities across America betters places to live, work, and play.

 

We produced over 400 print ads, radio scripts, and web banners a year.

 

AARP's Movies for Grownups is features film reviews and screenings aimed at a more discerning audience. We wanted to let Hollywood insiders at the Toronto Film Festival know about AARP's huge member base.

 

Did you know AARP supports the LGBT community? Here's a print ad we did for the North Carolina Pride Festival program booklet.